Why We Choose DIA Private Label?


A Multinational Brand That People around the World Trust

As a very well known brand in Spain, DIA private label products are so popular among the customers that the proportion of PL products in store is up to 50%. Our extremely strict quality control system ensures DIA to provide the safe and high quality products that meets our high standard to our dear customers.


Lower Price from Your Good Neighbour

Average prices of DIA Private Label products are 15%-20% lower than other brands’. We manage to reduce the cost of products through the integrated management on merchandising, sourcing and marketing for our customers in the communities to enjoy convenient service with lower price.


More Choices Enlighten People’s Daily Life

DIA Private Label is specialized in varieties. Our professional teams research, develop and adjust the new products flexibly to meet the diversifying needs of our customers from different areas in different seasons.